Bring national-level marketing to your local practice.
We’re more than a marketing agency—we’re your growth partner. With years of experience helping orthodontists grow, our full-funnel approach fills chairs while making your practice outshine the competition. We build long-term strategies that position your practice as the obvious choice for new patients.
Orthodontic practices thrive on reputation, trust, and consistent patient flow. But in today's digital-first world, even the most skilled orthodontists can get lost in a sea of generic marketing or wasted ad spend. Smiles+ bridges that gap by delivering a big-brand strategy with a sharp local focus—so you don't just get seen, you get chosen.
Here's why it works.
Big strategy doesn’t have to mean big budgets—it means smart, tailored marketing that drives local results.
With Smiles+, you get the edge of a national brand, delivered with the care and precision of a neighborhood expert.
We didn’t want to introduce Dr. Elliott with the usual white-coat-and-clipboard approach. So, we took a different route—one lit by moody shadows and a touch of mystery. Inspired by Batman and classic film noir, this video gives you a first look at our newest orthodontist with a twist. It’s bold. It’s fun. And it’s very Idaho Orthodontics. Because when it comes to your smile, why should your orthodontist be anything less than legendary?
Mark’s Orthodontics is a family-owned practice dedicated to making every patient feel right at home. This brand video highlights their warm, welcoming environment, personalized care, and focus on creating a stress-free orthodontic journey. Through authentic storytelling and vibrant visuals, we capture what truly sets Mark’s Orthodontics apart.
Maria and Alexa LaNore share their heartfelt journey with Marks Orthodontics in this genuine mother-daughter testimonial. From Alexa’s early treatment to Maria’s own smile transformation, their story highlights the warmth, care, and family-like atmosphere that define the practice. This video captures the trust, encouragement, and confidence that grow when you’re treated like more than a patient—you’re treated like family.
We worked with Just 4 kiDDS to showcase their unique approach to pediatric dental and orthodontic care that’s all under one roof. This video highlights their fun, welcoming environment designed to make kids feel comfortable and engaged in their oral health journey. We emphasized how their team seamlessly coordinates dental and orthodontic care, ensuring a stress-free experience for both parents and children.
Hillam Orthodontics is a three-generation legacy built on trust, expertise, and deep roots in the community. This video highlights how a passion for orthodontic care has been passed from father to son, creating a practice grounded in tradition and innovation. With decades of experience and a commitment to every smile, Hillam Orthodontics continues to shape the future—one generation at a time.
Meet Jeff McBrown—Idaho Orthodontics’ self-declared #1 fan. This lighthearted video kicked off a fun new series following Jeff’s transformation from average guy to full-blown confidence machine, all thanks to his new smile. It’s a playful reminder that great orthodontic care doesn’t just change your teeth—it changes your whole outlook.
Your social feed shouldn’t blend in—it should break through. With Smiles+, we create content that cuts through the noise and brings your brand to life with a voice and personality people actually want to follow. We don’t just post—we build connection. From smile reveals to behind-the-scenes stories to trends, we help patients see what makes your practice great before they ever walk through the door.
Your content becomes a referral engine, a first impression, and a trust builder that runs 24/7. Nearly 3 out of 4 patients say a provider’s online presence influences their decision to book. And in our work with orthodontists, we’ve seen organic reach, engagement, and appointment volume skyrocket. When your content is this good, growth isn’t a guess—it’s expected.
You’ve built a reputation for great results—but your marketing isn’t telling that story loud enough… or to the right people.
Sound familiar?
You’ve got happy patients, but you’re not getting consistent new reviews.
You’re posting on social, but it’s not moving the needle.
Your marketing feels generic—and your brand’s getting lost in the noise.
You’re relying on referrals, but don’t have a system to grow them.
At Porter Pro Media, we help orthodontists:
Stand out in saturated markets with a brand that looks as good online as your results look in person.
Turn positive experiences into powerful reviews that build trust and drive new patient growth.
Build systems that encourage referrals from dentists, providers, and your own patients.
Attract first-time patients with high-impact content that connects before they ever step through the door.
Run marketing that actually works—not just fills your feed.
This isn’t cookie-cutter marketing. This is strategy, built for growth.
We start with a full diagnostic—digging into your current marketing, online presence, and local competition to pinpoint exactly what’s holding you back.
Then we map out a custom growth strategy designed to deliver results. Think: content that builds trust, branding that stands out, SEO that gets you seen, and funnels that turn interest into appointments.
We roll out your campaigns, manage them day-to-day, and continuously refine everything based on what’s working—so your visibility grows, your schedule fills up, and your practice keeps moving forward.
Marketing isn’t one-and-done. As your practice evolves, we evolve with it—refreshing content, launching new campaigns, and keeping your brand one step ahead.
No more gaps from juggling multiple agencies. We handle everything—strategy, content creation, execution, analysis, and optimization—so your growth stays seamless and sustainable.
Short-form, long-form, comedic, compelling, and everything in between. We have the creative range to connect with your audience.
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Robotic motion control video captures precise, smooth, and repeatable movements to showcase your brand or products in dynamic and visually engaging ways, elevating the quality of your content.
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Conversion magic is made when we combine beautiful content with compelling messaging and user-focused design.
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We capture the essence of your product or service and showcase it everywhere, including your website, social media platforms, and Amazon listings.
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We use a content-first strategy to ensure we present your information in the most effective and stunning way possible.
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Your organic social media presence is perfect for building brand affinity and audience engagement. It's a way to connect with your audience on a more personal level.
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Tactics evolve with each algorithm update. Our track record of delivering lasting results hasn’t. Our sound SEO strategies increase the visibility and staying power of your website.
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Search ads for customers already seeking for a solution. YouTube ads to drive awareness. One expert team that excels at both.
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Creatively crafted ads that stop the scroll. Industry whooping CPMs. Content creators and ad buyers executing a unified strategy.
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Utilize your shiny new content on streaming platforms with the national advertisers, but only paying for local targeting.
View ServiceA strong online presence ensures that more people find your practice when searching for braces, Invisalign, or orthodontic care. By using strategies like SEO, paid advertising, and social media, we help attract new patients and keep your schedule full.
Your marketing budget should be based on your practice’s revenue and growth goals. A common recommendation is to allocate 5-10% of your annual revenue to marketing if you want to maintain steady growth. If you're aiming for more aggressive expansion, increasing that budget to 10-15% can help you reach new patients faster.
We customize marketing plans based on your specific needs, competition, and location. Some orthodontic practices invest more in Google Ads and social media advertising for immediate patient leads, while others focus on SEO and content marketing for long-term growth. Our team will help you develop a content first strategy that maximizes your return on investment, ensuring your budget is being spent where it matters most.
No, we work with a wide range of businesses across various industries. However, we have extensive experience helping orthodontic practices grow, which means we understand the unique challenges of attracting new patients, improving online visibility, and maximizing marketing budgets. Whether you're an orthodontist, dentist, or another local business, we tailor our strategies to fit your specific needs and goals.
Search Engine Optimization (SEO) improves your ranking on Google, making it easier for local families to find your office when searching for an orthodontist. This means more website traffic, more calls, and more consultations without relying solely on paid ads.
SEO focuses on improving your website’s visibility in search results naturally over time.
Paid ads (PPC), like Google and Facebook ads, give you instant exposure by placing your practice at the top of search results.
A combination of both can bring steady, long-term growth while also generating immediate leads.
SEO efforts typically take 3-6 months to show significant improvement. Paid ads can start bringing in new patients immediately after launching a campaign. Social media and content marketing build trust and engagement over time.
Absolutely. Online reviews play a huge role in attracting new patients. We help streamline the process of getting more 5-star reviews while managing any negative feedback in a professional way.
Our business has grown dramatically!
Video so good, everyone will assume production trucks drove from LA.
Porter Pro Media is unmatched in the area.
Our business has grown dramatically!
Video so good, everyone will assume production trucks drove from LA.
Porter Pro Media is unmatched in the area.
Fresh ideas for ad copy and full campaigns.
These guys are great! They redesigned my website from the ground up and have been grooming my SEO since they started. I get so much more traffic on my site and my conversions doubled. Their prices are fair and I feel safe with my business in their hands. I literally can not say enough good things about Porter Pro Media.
Awesome company with incredible results!
I feel safe with my business in their hands.
Fresh ideas for ad copy and full campaigns.
These guys are great! They redesigned my website from the ground up and have been grooming my SEO since they started. I get so much more traffic on my site and my conversions doubled. Their prices are fair and I feel safe with my business in their hands. I literally can not say enough good things about Porter Pro Media.
Awesome company with incredible results!
I feel safe with my business in their hands.
